Bringing the handball business to the next level

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EHF / Björn Pazen

The world of handball met the world of professional sports, media and business – this is the story of success behind the European Handball Talaks, which are already a tradition on the fringes of the Truckscout24 EHF FINAL4 in Cologne. 200 experts met in Flora Cologne to discuss future trends and developments in media and sponsoring.

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